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Hiring a Chief Growth Officer (CGO)
When you’re a young, growing small firm, recruitment is important to get right. Recruiting for a growth-type role can be argued as more crit
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Shannon Eastman
- Aug 30, 2022
- 5 min
DiSC Profiling to Optimise Your Sales Efforts!
DiSC is an acronym with each letter anchoring one of the 4 quadrants used to represent the core personality style: Dominance, Influence,Stea
200
Shannon Eastman
- Aug 22, 2022
- 3 min
Personalities Matter When Prospecting - Here’s Why
Prospecting is the single most important thing you can do every day to keep your sales going. And if you do it right, you shouldn't have to
30
Shannon Eastman
- Aug 15, 2022
- 4 min
Different Personalities Require Different Negotiation Styles
Here’s the deal – When it comes to the sales cycle, closing is the most important part. Approaching negotiations the wrong way can damage cu
70
Shannon Eastman
- Aug 4, 2022
- 4 min
Who am I selling to and what's the plan to reach them?
Your Go To Market Plan is best served by being informed by the exact audience you want to serve - customer research is key!
30
Shannon Eastman
- Jul 25, 2022
- 2 min
How To Recognise The DISC Style Of Your Customer
If you don't use a behavioral strategy, developing a warm relationship with a customer or prospect, may take a long time or... never happen.
90
Shannon Eastman
- Jul 20, 2022
- 5 min
Humanity, Hindsight & Hype(r) Relevant As we distill the aspirational idea of The Metaverse
Are we simply experiencing the next pit stop on our innate human quest towards; more influence, more freedom, more connection, and more cong
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Shannon Eastman
- Jul 18, 2022
- 2 min
Celebrity DiSC Profiles
Brief explanations of each DiSC style are provided below, along with examples of well-known people who may be said to embody each style's tr
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Kasia Nowaczyk
- Jul 18, 2022
- 2 min
Uncovering Disruptive Customer Insights for a Compelling Value Proposition
Do you realise that your Customer does not care about your product/service/solution? I can imagine you raise your eyebrows now but let me
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Shannon Eastman
- Jul 11, 2022
- 2 min
What Is DiSC?
DiSC® is a personal evaluation technique that more than one million individuals use annually to enhance productivity, cooperation, and commu
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Shannon Eastman
- Jul 8, 2022
- 4 min
Pre-Sales Checklist for FinTechs selling to TradFi
A pre-sales checklist for fintechs selling to TradFi
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Kasia Nowaczyk
- Jul 5, 2022
- 2 min
Business Models sour when your client's world changes, & you keep doing what you (always) do.
If your customer's world has changed and your business model hasn't you may have a sour business model holding your growth back
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Shannon Eastman
- Jul 1, 2022
- 4 min
Market Intelligence for brand networking that increases revenue.
We leverage Market Intelligence to do 4 things that when applied to business growth efforts reveals a clearly defined focus that needs...
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Kasia Nowaczyk
- Jun 29, 2022
- 2 min
5 Signs your. Business Model has gone sour
A reminder that your business model may need revisiting if these 5 signs are present in your business.
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![[FRAMEWORK] The 5 areas of Business Development](https://static.wixstatic.com/media/d0eaaa_9894890281e9404a9294cf5b3c0d0ca2~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_auto/d0eaaa_9894890281e9404a9294cf5b3c0d0ca2~mv2.png)
Shannon Eastman
- Jun 21, 2022
- 2 min
[FRAMEWORK] The 5 areas of Business Development
A framework for Business Development that explores the 5 key areas that want clarity, innovation and application.
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Shannon Eastman
- Jun 15, 2022
- 4 min
The age of #NextGenBusinessGrowth
#NextGenBusinessGrowth
where we embrace Brand Networking in return for a healthy sales funnel, increased revenues and meaningful ecosystems
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![[INFOGRAPHIC] How to apply Brand Networking for a healthy Sales Funnel](https://static.wixstatic.com/media/d0eaaa_d5543630a4a6408da2e07a16c6b8b5e1~mv2.png/v1/fill/w_292,h_292,fp_0.50_0.50,q_95,enc_auto/d0eaaa_d5543630a4a6408da2e07a16c6b8b5e1~mv2.png)
Shannon Eastman
- Jun 12, 2022
- 1 min
[INFOGRAPHIC] How to apply Brand Networking for a healthy Sales Funnel
A deeper dive into how to apply brand networking using a sales funnel structure to inspire your own efforts
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Shannon Eastman
- Jun 10, 2022
- 2 min
Brand Networking for brand equity, increased revenue, and even more organic sales
The quality of your sales funnel & the value of your brand equity, is proportional to the quality of your brand networking. End of!
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