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Hiring a Chief Growth Officer (CGO)
When you’re a young, growing small firm, recruitment is important to get right. Recruiting for a growth-type role can be argued as more crit
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Shannon Eastman
- Aug 30, 2022
- 5 min
DiSC Profiling to Optimise Your Sales Efforts!
DiSC is an acronym with each letter anchoring one of the 4 quadrants used to represent the core personality style: Dominance, Influence,Stea
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Shannon Eastman
- Aug 22, 2022
- 3 min
Personalities Matter When Prospecting - Here’s Why
Prospecting is the single most important thing you can do every day to keep your sales going. And if you do it right, you shouldn't have to
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Shannon Eastman
- Aug 15, 2022
- 4 min
Different Personalities Require Different Negotiation Styles
Here’s the deal – When it comes to the sales cycle, closing is the most important part. Approaching negotiations the wrong way can damage cu
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Shannon Eastman
- Aug 4, 2022
- 4 min
Who am I selling to and what's the plan to reach them?
Your Go To Market Plan is best served by being informed by the exact audience you want to serve - customer research is key!
30
Shannon Eastman
- Jul 25, 2022
- 2 min
How To Recognise The DISC Style Of Your Customer
If you don't use a behavioral strategy, developing a warm relationship with a customer or prospect, may take a long time or... never happen.
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Shannon Eastman
- Jul 20, 2022
- 5 min
Humanity, Hindsight & Hype(r) Relevant As we distill the aspirational idea of The Metaverse
Are we simply experiencing the next pit stop on our innate human quest towards; more influence, more freedom, more connection, and more cong
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Shannon Eastman
- Jul 18, 2022
- 2 min
Celebrity DiSC Profiles
Brief explanations of each DiSC style are provided below, along with examples of well-known people who may be said to embody each style's tr
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Kasia Nowaczyk
- Jul 18, 2022
- 2 min
Uncovering Disruptive Customer Insights for a Compelling Value Proposition
Do you realise that your Customer does not care about your product/service/solution? I can imagine you raise your eyebrows now but let me
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Shannon Eastman
- Jul 11, 2022
- 2 min
What Is DiSC?
DiSC® is a personal evaluation technique that more than one million individuals use annually to enhance productivity, cooperation, and commu
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Shannon Eastman
- Jul 8, 2022
- 4 min
Pre-Sales Checklist for FinTechs selling to TradFi
A pre-sales checklist for fintechs selling to TradFi
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Kasia Nowaczyk
- Jul 5, 2022
- 2 min
Business Models sour when your client's world changes, & you keep doing what you (always) do.
If your customer's world has changed and your business model hasn't you may have a sour business model holding your growth back
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Shannon Eastman
- Jul 1, 2022
- 4 min
Market Intelligence for brand networking that increases revenue.
We leverage Market Intelligence to do 4 things that when applied to business growth efforts reveals a clearly defined focus that needs...
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Kasia Nowaczyk
- Jun 29, 2022
- 2 min
5 Signs your. Business Model has gone sour
A reminder that your business model may need revisiting if these 5 signs are present in your business.
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![[FRAMEWORK] The 5 areas of Business Development](https://static.wixstatic.com/media/d0eaaa_9894890281e9404a9294cf5b3c0d0ca2~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_auto/d0eaaa_9894890281e9404a9294cf5b3c0d0ca2~mv2.png)
Shannon Eastman
- Jun 21, 2022
- 2 min
[FRAMEWORK] The 5 areas of Business Development
A framework for Business Development that explores the 5 key areas that want clarity, innovation and application.
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Shannon Eastman
- Jun 15, 2022
- 4 min
The age of #NextGenBusinessGrowth
#NextGenBusinessGrowth
where we embrace Brand Networking in return for a healthy sales funnel, increased revenues and meaningful ecosystems
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![[INFOGRAPHIC] How to apply Brand Networking for a healthy Sales Funnel](https://static.wixstatic.com/media/d0eaaa_d5543630a4a6408da2e07a16c6b8b5e1~mv2.png/v1/fill/w_292,h_292,fp_0.50_0.50,q_95,enc_auto/d0eaaa_d5543630a4a6408da2e07a16c6b8b5e1~mv2.png)
Shannon Eastman
- Jun 12, 2022
- 1 min
[INFOGRAPHIC] How to apply Brand Networking for a healthy Sales Funnel
A deeper dive into how to apply brand networking using a sales funnel structure to inspire your own efforts
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Shannon Eastman
- Jun 10, 2022
- 2 min
Brand Networking for brand equity, increased revenue, and even more organic sales
The quality of your sales funnel & the value of your brand equity, is proportional to the quality of your brand networking. End of!
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